ASCND Growth Model
From Apprentice to Owner. One Platform. Every Trade.
At ASCND, we don’t just help you get into the home improvement industry—we give you a clear path to grow in it. Whether you start as a door knocker or a seasoned closer, we help you level up across every vertical: solar, roofing, HVAC, turf, epoxy, lighting, and blinds.
We turn tradespeople into business owners, and business owners into builders of empires.
Phase 1: Setters Become Closers
Most companies keep setters stuck. We don’t.
At ASCND, setters are on a path to full commission closers.
🔹 Hands-on sales training
🔹 Live leads & appointment tools (like Terros)
🔹 Industry-specific scripting & support
🔹 One-on-one mentorship
Whether you’re booking solar, turf, or epoxy leads—we show you how to close them.
Phase 2: Closers Become Sales Leaders
Once you’re closing consistently, it’s time to build.
🔹 Recruit & manage your own team
🔹 Earn overrides on each rep under you
🔹 Access leadership training, tools, and back-end support
🔹 Scale across disciplines with multi-vertical support
We don’t just help you make money—we help you build a machine.
Phase 3: Sales Leaders Become Dealers
This is where your business becomes your own.
🔹 Set your own pricing & margins
🔹 Work directly with installation partners
🔹 Gain access to ASCND’s white-label tools & CRM
🔹 Sell across states with licensed coverage & support
No more waiting on others. No more middlemen.
Phase 4: Dealers Become Installers
Want to control fulfillment too?
ASCND gives you a guided path to full installation ownership—without the overhead.
🔹 Summit Program access (keep 100% of commission + install margin)
🔹 Use our backend systems while building your own crew
🔹 Get licensed across trades with ASCND compliance and support
🔹 Maintain your brand while gaining true equity
Whether it’s turf, HVAC, roofing or solar—we’ll help you run the whole operation.
Programs That Power Growth
🏔 Summit Program
Earn like an installer—without becoming one overnight.
🔸 Keep 100% of your commission + % of install margin
🔸 Maintain control while we handle fulfillment
🔸 Works across all ASCND trades
Perfect for reps and dealers who want to scale income without managing crews.
🚩 Trailblazer Program
Be first to market. Lock your position. Get paid on every deal in your region.
🔸 The first ASCND dealer in a state secures an override (or per-unit in non-solar trades)
🔸 Overrides on every future deal in your protected market
🔸 Remain active to maintain control
You don’t just sell—you own territory.
Why This Works
✅ Real career mobility—from entry-level to business ownership
✅ Tradespeople get financial power without needing licensing up front
✅ Multi-discipline selling for more deals, more commissions
✅ Fast installs, no clawbacks, and built-in growth support
Your Future, ASCND’d
Start as a setter.
Close your own deals.
Lead a team.
Open your own dealership.
Run your own installation business.
In turf. In solar. In anything.
With ASCND, where you start doesn't define where you end up.